Marketing by Referral -Cindy Mount

Sam Walton’s (Walmart) 10 Rules for Success are summarized in an article written by Harvey Mackay (author of Swim With the Sharks & many more). I took a look at the rules and applied them to “small business owners” from the perspective of developing a referral, support and information network success team. All rules work for small business/solo-preneurs; they just need to be applied with a different focus.